As part of the activist eco-campaign Vrečka na vrečko (Bag on Bag), we designed a socially engaged poster for TAM-TAM street panels, addressing the excessive use of plastic bags in Slovenia. Utilizing the country’s well-known geographic silhouette—the shape of a chicken—with a plastic bag suffocating its head, the poster delivers a powerful visual metaphor for environmental choking. Driven by a stark statistic ("Only 2 million inhabitants, yet 300 million plastic bags per year"), the poster functions as a direct call to action, subtly guiding viewers via fine print toward the Eco Vitae association and the sustainable Mula bags initiative.
Coauthor was Katarina Mrvar.
Coauthor was Katarina Mrvar.
